Iris Yim is a global market research strategist, founder of Sparkle Insights, and passionate advocate for creative expression in underserved communities. Her expertise centers on cultural intelligence, consumer behavior, and strategic insight development across international markets.

Beyond her strategic work, Iris founded InnerSpark Studio — a state-policy-approved blog and creative platform designed specifically to help incarcerated individuals in her state express themselves authentically through art, poetry, and creative writing. This platform bridges isolation and creativity, proving that transformative expression knows no boundaries.

Within The Comeback Mentorship Academy, she leads the Creative Arts and Global Cultural Intelligence curriculum while serving as an advisor and strategic consultant to the Academy's development initiatives. Her role supports curriculum design, creative strategy, and global perspective integration, ensuring the Academy maintains relevance, structure, and intellectual depth.